Firas has been involved in e-learning and training development since 2003, developing different types of e-learning modules built to give the end user a fun and engaging learning experience. Ranging from simple e-learning with voiceover to interactive rich media video e-learning content.
During his time of being involved with the several web, e-learning and video productions, he’s also been involved in launching successful digital campaigns for various organizations in both the public and private sector which includes UK universities and awarding bodies like Chartered Management Institute, CAM Foundation and Manchester Metropolitan University Business School. This has lead him to broaden his digital marketing expertise and is now looking to share the experiences and insights so feel free to connect with him on Linkedin and follow him on Twitter.
Question 2: In-bound and Out-bound there is a huge amount of ‘noise’ on Digital Channels. What can Marketers do to cut-through the clutter, in both directions?
As the years go by, digital is becoming more integrated in our lives. Soon digital and traditional marketing will merge. For instance, people these days expect you to have a website, blog or Facebook page. They want to find out more about you before they meet you. A website, blog or Facebook page is like an online shop window for your business. This is digital marketing, but is also becoming part of the overall marketing function.
Useful links and resources:
Thank you Firas!